Legendary punk stars Iggy Pop and Siouxsie Sioux rock out in new ice cream commercial remake of The Passenger
Iggy Pop and Siouxsie Sioux, two legendary figures in the punk music scene, recently joined forces to record a rendition of Pop’s Lust For Life-era classic, The Passenger, for an ice cream advertisement. This collaboration marks Sioux’s first new recording in nine years and is currently featured in an advert for Magnum ice cream.
Reflecting on their partnership, Iggy Pop praised Sioux’s vocal abilities, stating, “Siouxsie can sing like a bird. I’ve always thought she was a great lady.” He also expressed admiration for how their voices merged in a unique and joyful way, elevating the song to new heights. Sioux reciprocated the sentiment, mentioning her love for the song and Iggy’s distinctive voice, describing the experience as a dream come true.
According to advertising trade website Shots, the combination of Iggy Pop’s punk legacy and Siouxsie Sioux’s powerful vocals creates a captivating sonic experience that transcends time. Their joint performance in the advertisement is praised for its enchanting quality, perfectly complementing Magnum’s new Euphoria, Wonder, and Chill lollies.
Notably, Iggy and Siouxsie are among a few first-generation punk artists who have ventured into the world of advertising. John Lydon, former frontman of the Sex Pistols, experienced a career resurgence after appearing in TV commercials for Country Life butter.
This unique collaboration between Iggy Pop and Siouxsie Sioux exemplifies the enduring influence of punk music and its ability to resonate across different platforms. Their joint recording of The Passenger serves as a testament to their individual artistry and collective impact on the music industry.
